Visual Identity for the
Flagship Store Opening

Graphic design and visual identity for the opening of Gabriel for Sach’s flagship store in Barcelona. The project included designing the official invitation, custom wine labels featuring the brand’s iconic G, t-shirts packaged in carton boxes as part of a “Gabriel Welcome Pack,” and a seasonal book bound in suede leather and displayed in the store.

This piece documented the creative process across the season, bringing together sketches, materials, and developments that shaped the collection. It offered visitors an inside view of the brand’s practice and linked the opening celebration to its creative journey.